'This is my last election; hence, I need people's support and blessing to achieve and ensure victory.'
'It's dull because this time the election is spread over such a long period.'
'In India, political parties want to portray their leaders as cinematic heroes critical of their opponents.' 'This is where memes come into play.'
'Merchandise plays a key role in creating buzz about a specific party.'
'This Lok Sabha election is more of a trial for GenAI content.'
'Due to the fear caused by the Byju's crisis, several employees have chosen to take up entry-level jobs in firms other than edtech.'
With the spate of businesses turning their attention to Ayodhya, land rates have shot up, in some pockets by as much as 10 times. Whether one walks into a hotel lobby or sits down for a meal, land deals are being discussed at every other table -- one on one or among groups.
'A microcosm of India, inclusive and welcoming'. For years, Pragati Maidan was the centre of Delhi's social life.
Greenwashing is making misleading or false environment-friendly claims about a product. Consumers in India currently do not have any way of telling whether a claim is authentic or greenwashing. And one never hears of action against any company for making false claims of being environment-friendly.
The Hyderabad Heist is a blow-by-blow account of an audacious theft committed in 2018, and a recounting of how the Hyderabad Police combined technology and human intelligence to crack the case.
Last pictures have that power to transcend time. And last pictures can, sometimes, capture a lifetime, explains Veenu Sandhu.
'Bottomline, hairline and waistline -- you have to watch them always.'
An advertisement showing two women talking about Cars24's promise that you can test drive the car and return it with full refund in seven days if it doesn't work for you has upset a section of men. In the ad, the women say there should be such a policy for husbands, too. "Will same return policy be taken so laughingly as this one if we reverse the #gender? (sic)" asks a complainant to the Advertising Standards Council of India (ASCI). Another complaint, this time against a FreshToHome ad, reads: "Suggest to ban gory and repulsive photos of animal parts in ads - just as photos of accident victims."
'During the course of these two years, as new people have joined, we have no mental picture to associate with them and hence, have little connection with them.'
Beauty, Nykaa's founder Falguni Nayar realised, is a very long-tailed business and with e-commerce picking up in India, it seemed like a good idea to venture into.
Do away with the grey, and let us have it in black and white. That's the message the Advertising Standards Council of India (ASCI) has for digital media influencers. ASCI has brought out draft guidelines for "influencer advertising on digital media", an expanding and so far unmonitored landscape where the lines between personal and promotional content is often blurred. The self-regulatory body wants social media influencers to disclose upfront - through labels or in the case of audio media, by way of an announcement at the beginning and the end of the audio - that the content is promotional and paid for.
There is no one way to describe the 12 months that have gone by since India reported its first Covid-positive case on January 30, 2020.
Almost each of these companies has a different technology to show for the effectiveness against microbes.
'We can go with smaller ensembles -- even 15 or 20 creations from a designer.' 'We are keeping the focus squarely on quality over quantity.' 'India Couture Week is, after all, about the best of the best,' FDCI Chairman Sunil Sethi tells Veenu Sandhu
'Politicians's slogans on social distancing, showered like petals from their ivory towers, mock every single moment of pain and distress imposed on the vulnerable down below, at migrant labour stuffed like chickens on goods trucks, trying to get home at all costs,' observes Veenu Sandhu.
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